Focus on business drivers - Strategic Planning
Focus on Strategy - Portfolio Management
Focus on Benefits - Program Management
Focus on Scope - Project Management
Focus on Customer need- Consider competition and environment too
Focus on Value prop- Utility for customer, partners and team
Focus on Resources - Resource, constraints and budget
Focus on Revenue Model -
Journey- Opportunity to do iteration
Focus on what is needed- Precise and elimintae what is not necessary
New Product/Solution-
Build vs Buy vs M&A
GTM/Go t- market problem
Product/Solution exist but not adopted